WordPress tags and categories play an important role in organizing your site’s posts properly.
What do WordPress tags do?
WordPress Tags is one amongst the pre-defined taxonomy.
Users can add tags to their WordPress posts at the side of categories.
When a visitor clicks on a tag they’re taken to the archive page where all the posts with that tag are listed. Tags also can be displayed in one among the sidebars using a widget
WordPress tags don’t have any effect on SEO or the ranking of a given article.
How many WordPress tags must you use?
These are popular keywords that you simply can use to loosely relate your posts. This makes it easy for users to search out your posts especially once they are using the WordPress tags search.
It also helps if you’re utilizing the tag archive for users.
We say add no more than 10 tags to your posts unless you can justify it.
How to add WordPress tags?
Adding WordPress tags to your post is fairly easy. However, remember that only posts can have tags.
There are two ways to feature tags in WordPress. First, you’ll add the tags for new blog posts. To do so, follow the steps below.
From your admin dashboard, visit Posts -> Add New
On the right side of your visual editor, find the tags box.
Type within the tags you wish to add. Each different tag must be separated by a comma.
Secondly, you can add tags for already existing posts. This also helps you to extend your SEO because you’ll add a slug for your tags.
From your admin dashboard, move to Posts -> Tags
Add a brand new tag on a name form
Add the slug for your tag
Other Helpful Uses for WordPress Tags
Beyond front-facing usability, you’ll also use Word Press tags in creative ways with certain WordPress plugins.
For example, here at Kinsta, we use the straightforward Social Share Buttons for WordPress plugin to assist visitors to share our posts.
With this social media plugin, we will make it in order that if a visitor clicks the button to share one among our posts on Twitter, Easy Social Share Buttons will automatically pre-populate the Tweet with hashtags based on the tags used on the post.
So even if we don’t display tags publicly on the Kinsta blog, we still use them behind the scenes to assist fine-tune our social media sharing strategy.
Depending on the precise plugins that you’re using, you may be similarly able to get double-duty from your WordPress tags.
While Word Press tags are often helpful from a usability perspective, there are some SEO best practices to follow to make sure that your use of tags doesn’t have any negative effect on your site’s search engine optimization (SEO).
By default, each tag that you just use creates a separate archive page that lists all the posts using that tag.
That’s good for humans because they’ll easily find similar content – but for search engines robots, it creates a lot of low-quality duplicate content pages (because all of your posts also are listed on your main blog archive page, as well as each post’s individual URL).
WordPress tags are specific relevancy signal. According to Yoast.com:
“The only way it improves your SEO is by relating one piece of content to a different, and more specifically a bunch of posts to each other.”